Studio Gunboy
Identity
Brand
Illustration
Studio Gunboy is a content creator that focuses on Bandai Gundam Plastic Models, with the goal to create a polished, informative, and satisfying brand experience.
The brand taps into nostalgia of 90’s video games and anime culture. The name “Gunboy” is inspired by the original name of the iconic Gundam anime series, while also drawing influence from retro handheld gaming devices. The logo, designed with pixel art, forms a 3D cartridge shape and further evokes a sense of nostalgia for the golden age of gaming.
This combination results in a brand identity that feels both familiar and inviting to fans of classic pop culture.
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